Quizzes and Games – Staged on everything from touchscreens to huge screens for large-scale, high-visibility game shows, interactive quizzes provide an engaging, entertaining way to educate attendees about your products. Interactive quizzes can also spark conversations between visitors and staffers about your product and brand content.
Presentations and Shows – In-booth digital-media presentations can go far beyond conventional PowerPoint slides, incorporating audio, video, and sleek animation to reinforce branding and create engaging communication. Exhibitors can use custom interactive presentations, such as live audience polling using tablets or an audience-response system, and can equip presenters with high-tech tools such as multi-touch displays to further enhance their persuasive power.
Brand Experiences – These might include stylish brand animations that respond to visitor motion, or eye-catching demonstrations of new technology like projection mapping or augmented reality. More playful activities, such as virtual postcard photo stations, bring levity to an exhibit, while participatory activities, such as adding photos or comments to a video wall, will help build brand affinity with attendees.